About Us

We're a digital marketing agency in Halifax

But that’s not what defines us

First and foremost we are a champion of small business. Defenders of the under-dog. Disciples of the story of David and Goliath. Why? Because we’re small business owners too and seeing a small business beat the big guys gives us huge satisfaction.

We help small clients punch above their weight class online. We’ll help you take on much bigger competitors and win. We’ve taken our heavyweight digital marketing experience, honed through years working in extremely competitive markets, and made that available to small business owners at an affordable price.

Earthproof SERPs

Earthproof Protein’s cricket protein powder is ranking ahead of Amazon.ca in Google search

Working with us

Here’s what you can expect from our partnership together:

It’s not just about creating things that look nice or talking a good game. We want to see real success in the numbers too. We measure everything and replicate what works.

We’ve worked around the world on digital marketing campaigns for clients in almost every industry you can think of. But our real passion is helping small home-grown businesses with really big dreams.

Whilst we do all the heavy lifting grow your business online, we believe you should also learn and build in-house skills along the way. We use a coaching-based approach, showing you how to take control of your own digital presence where possible.

We’ll check in with you regularly (usually weekly) to review progress and discuss next steps. You’ll always know what we’re doing on your campaign and what’s coming next.

We’ll send you monthly reports showing you exactly how we’ve performed (in terms of search ranking, traffic levels and conversions). We fully expect to be held to account if things aren’t on track.

Strength in numbers

Here’s what our clients
are getting…

1
Website visitors per month
1 %
Target keywords on page 1
1 %
Average conversion rate

Our proven process

01.

Research

We start with audience and keyword research. How many people, what do they search for, what is their purchase behaviour?

02.

Strategise

We develop a strategy that defines the channels we will use (search, social, paid ads etc) to reach your audience and what the core messages will be.

03.

Implement

We follow a highly structured approach to implementing the strategy, working from detailed checklists step by step and recording everything we do.

04.

Measure

We set-up professional analytics tools to monitor your website visitors, search rankings, conversion rates, user-behaviour and track these religiously.

05.

Refine

We use this data to keep improving your campaign, dropping the least performing elements and focussing on what works to get you the best ROI.

06.

Repeat

Then we do it again. Better still, we do even more of it again. We’ll target more keywords, increase ad spend, and do more social posts to get more results.